ISLAMABAD, Aug 07 (APP): President Asif Ali Zardari on Wednesday underlined the need for discouraging the spread of fake news and disinformation by promoting a culture of fact-checking and verifying information.
He said the media should uphold the highest standards of journalism and play its role in promoting tolerance, unity and ethical values in the society.
The president expressed these views while talking to Chairman Pakistan Electronic Media Regulatory Authority (PEMRA) Muhammad Saleem, who called on him and presented PEMRA Report 2021-23, at the Aiwan-e-Sadr, President Secretariat Press Wing said in a press release.
Talking to chairman PEMRA, the president said that modern communication technologies had opened up new challenges and the media was required to play a responsible and constructive role in shaping the public opinion.
A code of conduct regarding the spread of misinformation and propaganda should be observed, he further stressed.
President Zardari also stressed upon the need of improving capacity of PEMRA by adopting modern tools and technologies and building a pool of talented human resources.
He opined that the media should also raise awareness about socio-economic issues, besides promoting a soft image of the country.
The chairman PEMRA briefed the [resident about the role and performance of PEMRA in the regulation and development of the media landscape of the country.
The president affirmed his support to further strengthen PEMRA.
